Showing posts with label Endorsements/Promotions. Show all posts
Showing posts with label Endorsements/Promotions. Show all posts

Saturday, February 12, 2011

Rihanna channels Black Swan in new Reb'l Fleur perfume ad



Does anybody else reckon that Rihanna had Black Swan in mind when she was making the new advert to her perfume?
We couldn't stop thinking of the Oscar-nominated Natalie Portman movie Black Swan when we saw Rihanna's Reb'l Fleur perfume advert.

Red-haired RiRi emerges from a sea of peach-coloured feathers at the start of the clip looking simply divine in a flesh-coloured mini dress (this is the white swan moment).

The Barbadian songstress steps out of the feathers into a garden with a maze where she spots a hunky man in a suit *phwoar*.

But before long Ri has stepped through a mirror onto the 'bad' side where her dress changes colour to black (this is her black swan moment) and she seduces the stallion.

Unlike the movie, though, Rihanna crosses back to the good side and back into her flower. Beautiful.

Source

Thursday, January 27, 2011

Vincent Cassel and Darren Aronofsky team-up for perfume commercial

Vincent Cassel, the smoking hot French choreographer from psycho-thriller "Black Swan", is reprising his role as the face of Yves Saint Laurent's best selling men's fragrance.

The actor is reteaming with his "Black Swan" director, Darren Aronofsky, for the second ad campaign for the perfume, La Nuit de L'Homme.

Though working with Aronofsky is the same on set as it is for commercials, Cassel admitted to WWD, there is a difference between portraying a character in a film and acting as a face of a fragrance.

"It is another role, but at the same time..when [people] see a movie, they think, 'Oh, it's a character.' When they see an ad, they say, 'Oh, it's him,'" he told the periodical. "But it's not."

The film for the ad, shot in Paris, revolves around Cassel playing the ultimate ladies' man attempting to seduce multiple women across the French city, all in one night. 

The sexy ad campaign is set to air in parts of Europe starting at the end of March and a month or two later in the States.
 From the New York Daily: Source